The Free Land of Holly is a mammoth, safe nation, notable for its museums and concert halls, pith helmet sales, and stringent health and safety legislation. The hard-nosed, democratic population of 8.953 billion Hollyians have some civil rights, but not too many, enjoy the freedom to spend their money however they like, to a point, and take part in free and open elections, although not too often.

The medium-sized government juggles the competing demands of Education, Defense, and Welfare. Citizens pay a flat income tax of 31.9%.

The thriving Hollyian economy, worth 792 trillion baht a year, is broadly diversified and led by the Information Technology industry, with major contributions from Beef-Based Agriculture, Arms Manufacturing, and Book Publishing. Black market activity is notable. State-owned companies are common. Average income is 88,499 baht, with the richest citizens earning 8.1 times as much as the poorest.

Studio executives abandon tragic stories of star-crossed lovers because "it's been done", contemporary art museums showcase the latest in centuries-old art, builders spend more time negotiating "tasteful architecture" than on actual construction, and CEOs can't hear the term 'Fire Sale' without bursting into tears. Crime, especially youth-related, is totally unknown, thanks to a capable police force and progressive social policies in education and welfare. Holly's national animal is the giraffe, which teeters on the brink of extinction due to widespread deforestation.

Holly is ranked 94,707^th in the world and 32^nd in Serenity for Largest Trout Fishing Sector, scoring 3,117.43 on the Nemo Depletion Efficiency Index.